Two of our favourite topics combined today with the announcement that EMI will be opening its back catalogue to allow development of apps. US-based Echo Nest will host three sandboxes’ giving app developers access to EMI’s music, videos, and artwork.
This opportunity signals EMI’s desire to harness the booming apps market through licensing its valuable catalogue at a time when music sales are under scrutiny.
The three sandboxes will cover ‘cool’ artists like Tinie Tempah and Gorillaz, a 2,000 song archive including Culture Club and The Verve with the third box dedicated to the whole Blue Note back catalogue. Hmm, nice.