in 2012, Facebook trialled a couple of new initiatives to collate or curate existing user content. At the end of the year, Facebook created ‘The Year in review’ for each account which could be published with the user’s consent. This review created a new set of pages under the url https://www.facebook.com/yearinreview/username thus creating additional page view [...]
One of the most interesting elements of the soon-to-be-released Facebook Brand Timelines is the ability to add ‘old’ content. So brands with classic ads – Nike, Apple, Coca Cola et al. could be sharing old content on their timeline. We have seen the virality of some of these classic ads on YouTube – Apple’s ’1984′ [...]
We just stumbled upon this video from June of this year. Its very brief look at the Facebook office (well, mainly lobby and a chap on a skateboard.) We share this for the first 30 seconds showing a globe of real time Facebook connections, very cool.
Type in ‘Facebook Credits’ to Google and one of the most frequent questions is, “how do I get free Facebook credits?” Speak to many brand owners and they will ask, “how do I boost fan engagement?” News last week from Deals United could combine the two, empowering brands to incentivize consumer actions in return for [...]
Recent changes to Facebook’s open graph could pave the way for an ‘unlike’ button by harnessing the new ‘Gestures’ feature announced at F8. Christopher Liversidge, QueryClick’s Managing Director suggests: The ‘Gestures’ feature could really transform Facebook for users and developers, as it could open up so many possibilities for communicating with loved ones on the site. It [...]
The closed trial of Facebook credits on websites could signal serious competition for Paypal and others.
With the launch of Project Z, Zynga, has signalled further intentions to move away from Facebook.
Facebook launch a major push for mobile apps including the use of Facebook credits but not all platforms agree to their terms.
Only one airline has more than 1 million fans on Facebook. The next closest has just over 6,00 fans in October 2011. In this article we rank 81 different airlines on Facebook to see who is the biggest and who is the smallest. a
How do consumers react when Facebook changes its layout?